BusinessStartups

Green economy startups. Opinion: Rustam Gilfanov.

The green economy is considered as a key policy framework for sustainable development all over the world.

It presents the ways to use the resources in a more efficient manner and to reduce damage of environment applying the ideas of various green startups like smart trash cans, the robotic systems able to sort waste and others. 2020 is going to bring even more ideas which will change our vision of the future.

Now we’d like to give the floor to a socially responsible international investor Rustam Gilfanov. He will bring his insights as to the future of green economy.

“Before, investing in green startups the businesses did not count on any income. That activity was a part of their marketing policy and corporative citizenship. Now, the things have changed. The green technologies have become in demand proving their efficiency. Now, such projects generate profit,” Rustam Gilfanov says. “If you apply green technologies, you reduce your operational costs and become more competitive attracting socially responsible consumers and adding value to your brand.”

The demographers speak about demographic crisis caused by increase in the world’s population. Now, there are 7.6 billion people in the world. And that amount will increase to 8.5 billion by 2030. By 2050 we’ll make 9.7 billion and by 2100 – 11.2 billion. The consumption will grow too resulting in increased volumes of waste. Rustam Gilfanov offers to use this information and develop the technological products needed to enhance efficiency of waste management.

Rustam Gilfanov

He says that it would be right to pay attention to three trends within the framework of green technologies:

AI and the IoT

The artificial intelligence technologies are able to arrange consumption of the resources in such a way that the environmental damage will be minimized.

Promotion of green habits

On the market there will be a range of innovative services and creative products delivering green consumerism.

Better waste management

The smart trash bins will appear to replace the regular trash cans all over the world. It is so easy to apply special sensors which will inform the waste collection services about the time when the container is full and should be emptied.

Rustam Gilfanov underlines the importance of such trends as introduction of green habits, waste recycling, usage of renewable energy sources which should consolidate the society. This sphere should attract entrepreneurs who are ready to make the world a better place with help of technological progress.

Rustam Gilfanov

Brief curriculum vitae

Rustam Gilfanov founded a successful IT company in cooperation with his partners. He is an international investor.

Being born on January 6, 1983 Rustam Gilfanov grew up in Basim, Perm Region with his father serving in the military and mother working as a teacher.

Later he left for Kiev and founded an international IT outsourcing company in 2006. Now his business is one of the leading software developers releasing gaming industry, marketing, and finance products.

A few years ago, Gilfanov refused his operating activities and became an international investor focused on IT projects related to the above fields including video streaming. Rustam Gilfanov also develops charity projects which are largely recognized in Ukraine like LakiBuks and Biblioteki Maybutnogo.

Gilfanov Rustam has a wife and daughter.

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